What leading leisure centers do to improve their user experience
Technological innovation, service automation, and visitor comfort have become fundamental pillars for leisure centers that want to stay ahead of the curve.
User experience as a growth driver
Modern leisure centers do not only compete through attractions, but also by delivering a unique experience. Reducing waiting times, simplifying processes, and giving visitors autonomy leads to higher satisfaction and loyalty.
1. Automation of key processes
From service reservations to facility access, leading leisure centers implement technological solutions that automate repetitive tasks. This not only reduces operating costs, but also improves the visitor experience by eliminating unnecessary waiting times.
Intuitive dashboard with customizable KPIs
Real-time online control platform
Sales reports by product, time slot, or payment type
Remote management: rent, unlock, or open lockers instantly
2. Smart lockers for a worry-free visit
Digital lockers such as VACWAY Lockers allow visitors to store their belongings autonomously, securely, and without queues. Thanks to the Quick Access system, access is provided via PIN, QR, or RFID wristband.
3. Digital kiosks for sales and self-service
Self-service digital kiosks enable automated sales of complementary services such as sunbed rentals, tickets, or wristbands. Their intuitive interface and contactless payment options improve the purchasing experience and increase average spend.
4. Fewer queues, more time to enjoy
Eliminating waiting times is one of the top priorities for leisure centers. Digital self-service solutions allow visitors to manage services quickly and independently, without relying on schedules or staff.
5. Real-time monitoring and actionable data
Thanks to cloud platforms such as VACWAY Cloud, park managers can check locker occupancy, kiosk performance, and visitor behavior in real time, enabling faster and more effective decision-making.
Key benefits of digitalization
| Operations | Visitor | Management |
|---|---|---|
| Reduced operating costs | Shorter waiting times | Real-time data |
| Process automation | Autonomous experience | Centralized control |
| Scalability | Greater convenience | Resource optimization |
Real success stories
Parks such as Parque Warner, Aqualand Torremolinos, Aqualand Cádiz, L'Aquàrium de Barcelona, or PortAventura World have already implemented VACWAY solutions to deliver a more modern, automated, and profitable experience.